The world of digital marketing is huge. It also makes a digital marketer wonder when exactly which strategy will work. So it goes without saying how important it is to adopt the right strategy for the expected results.
A successful digital marketer, therefore, has to acquire a number of hacks in a timely manner. This episode will discuss some of the effective hacks of digital marketing. So let’s get started!
Hack Number 01: Spy on Your Competitors
It is important to know which strategies are currently working well in digital marketing and which are not. One of the hacks of collecting this market information without any cost is spying on those who are doing well in your similar industry.
There are several ways you can spy on your competitors. Here I will mention two ways.
1. Facebook Ad Library:
You can see all the ads that are run on Facebook by visiting the Facebook Ad Library (https://www.facebook.com/ads/library). Go to the ad library and search by typing the name of the business page of your competitor or any role model company. In the search results, you will see all the ads running at the moment.
From their ads offers, text, pictures, products, etc. you can customize your own digital marketing strategy very well.
2. Why am I seeing this ad’ Option:
You can see the details of the sponsored ads in your newsfeed from this hack. That’s why when scrolling Facebook, keep an eye on whether any important sponsored ads are coming in front of you. Something like that is actually to right-click on the top (…) of the ed. Then select the Why am I seeing this adoption. This will let you know why this ad is being shown to you, what are the targeting options, etc.
And in this way, you can extract their targeting and other strategies from your competitors or any role model company’s ads free of cost and apply it to your digital marketing.